- Expanded range of options from EFI VUTEk and Ricoh open the
door to new markets and higher profits for commercial
- Prinect color management and close interlinking of offset and
digital printing supercharge competitiveness.
- Digital finishing offerings combine to bring the "wow" to
printed pieces, along with a high-quality commercial look and
maximum production efficiency.
- Print media service providers today face a
dynamic and challenging market characterized by shorter run lengths
and customer demand for high-quality, flexible, low-cost solutions.
Companies intending to succeed in this environment must optimize
their business models by using market trends to their advantage.
Accordingly, Heidelberg has extended its digital portfolio with
emphasis on affordable, high-quality production solutions for the
entry-level market. Several new machines from EFI Rastek, EFI VUTEk
and Ricoh are included in the current launch.
"The additions to our digital press portfolio represent not
only the strength of our partnership with Ricoh and EFI-VUTEk, but
also the convergence of sheetfed offset and digital in harmonious
balance, enabling commercial printers to meet their customers'
demands for a variety of applications and run lengths-and doing so
profitably," said Dan Maurer, Vice President, Digital Print and
Postpress Product Management, Heidelberg USA. "Color management by
Heidelberg adds another important dimension by ensuring image
accuracy and quality of the highest caliber and helping printers
become valued business partners with their print buying customers."
On-Ramp to Higher Profits
In mid-2011, Heidelberg entered into a partnership with EFI
VUTEk to become a distributor of the EFI VUTEk GS Series of hybrid
UV superwide inkjet machines for rigid and roll-to-roll printing.
The partnership was intended to help commercial print businesses
capitalize on the high-margin opportunities of grand-format
applications and achieve higher levels of competitiveness,
profitability, and growth by offering more flexibility to their
clients. Building on the market success of the Heidelberg-supplied,
GS series printers, the current launch adds the EFI Rastek H650/652
and Rastek T1000, in addition to the VUTEk QS2000, QS 3220, QS
3250r, GS3250LX LED and the TX 3250r textile machines.
The new, affordably priced, entry-level Rastek H650/652
machines are UV-equipped and designed to deliver photographic image
quality (4-color plus white ink, up to 1200x900 dpi) at speeds to
455 ft2 or up to 9.5 4ft x 8ft boards per hour. Printers can
deliver faster service while expanding their service portfolios and
leaving a smaller footprint on the environment, leading to
increased customer satisfaction and higher profits. These
multi-purpose printers handle a wide range of flexible and rigid
media by means of a versatile vacuum belt media transport system.
White Ink is standard with CMYK.? The EFI Rastek T1000 UV flatbed
printer will be of interest to printers targeting traditional
signage and specialty markets where high-definition image quality
is essential. The T1000 offers a resolution of 1200x900 dpi with
CMYK plus white ink support on rigid media, with no reduction in
print speed (480/ ft²hr) for white ink.? Both the H Series and
T series Rasteks employ variable drop piezo electric heads that
vary drop size on the fly from pixel to pixel.?This applies high
quality where required, saves ink by optimizing coverage, and
increases overall speed.
EFI's affordably priced, VUTEk QS series printers are built
for high productivity and reliability at a cost-effective price.
The hybrid QS 2000 (2 meters) and QS 3220 (3.2 meters) UV machines
for flatbed and roll-to-roll applications deliver high print
quality and fast, continuous production speeds for printers dealing
with tight deadlines and demanding customers.? Both come with print
resolutions up to 1080 dpi, offer 4- or 6-color imaging and a
special channel for white ink, and print up to 750 ft²/hr on a
variety of flexible and rigid substrates up to two inches thick,
enabling printers to sell more premium-priced services. The 3.2
meter roll-to-roll QS 3250r enables printers to tap high-margin
applications such as outdoor and fleet graphics. This machine
delivers exceptional quality at speeds to 1,850 ft² or 38 4ft
x 8 ft boards/hr, providing resolution up to 1080 dpi and up to
8-color imaging for crisp four-point text and eye-popping color.
Wider Range of Material Options
For digital textile work, the solvent-based VUTEk TX3250r
prints in high quality on polyester materials. The dye-sublimation
process produces brighter colors than other textile printing
methods, is completely odorless, and produces images that can be
washed and dried without wrinkling, folded without leaving marks,
and reused. Printers serving the signage market will be able to
diversify their materials offerings and convert traditional vinyl
signage to products with lower shipping costs and a
customer-pleasing greener footprint.
Heidelberg's partnership with EFI VUTEk is intended to
support commercial printers in growing their core businesses by
offering flexible solutions and achieving tighter alignment with
their client base. By adding digital wide- and grand-format
technology to its portfolio, Heidelberg gives printers the ability
to complete the high-margin jobs-posters, banners, backlit signage,
outside displays, as well as specialty fine art reproduction,
fabric and upholstery decorating and package prototyping-services
and products that their customers used to go elsewhere to buy.
All VUTEk and EFI Rastek equipment is serviced by Heidelberg
and (optionally) integrated via Prinect Color Toolbox, Heidelberg's
full-spectrum solution for multi-process color management.
Sheetfed Offset Quality in A Short-Run Digital Solution
Heidelberg, which began supplying the Ricoh Pro C901 Graphic
Arts Edition press last year, also has expanded its cooperation
with Ricoh, adding the Ricoh Pro C651EX/C751EX/C751 digital presses
for short runs to its portfolio of cut-sheet digital solutions.
These new color production-class machines offer the latest
technology platform in electrophotographic color presses to deliver
high quality and stability from the first sheet in a job to the
last. Technologies include: chemically prepared toner, 4800 dpi
image quality with VSCEL (Vertical Cavity Surface Emitting Laser)
technology, oil-less belt fusing, and TCRUs (Customer Replaceable
Units), which enable operators to quickly replace eight key imaging
components, including the fusing unit, charger roller and paper
feed rollers. Clean sheet paper handling includes active
image-to-sheet registration resulting in an outstanding 0.5mm on a
13x19" sheet and stocks up to 300 gsm. These models represent a
significant value for commercial printers in need of a flexible,
powerful production printer that delivers high-quality color
output, maximum throughput, and high uptime. For even greater
productivity and cost-effectiveness on shorter-run jobs, an
assortment of robust time- and labor-saving in-line finishing
options is available.
Building on Heidelberg's 2011 launch of the Ricoh Pro C901,
these digital color presses give printers the ability to produce
near-sheetfed offset quality work on a wide variety of stocks
commonly used in commercial printing. Advanced technology ensures
stable image quality and maximum productivity at an affordable
price point and lower operating cost.
To facilitate the handling of both traditional and digitally
printed materials, commercial printers also can look forward to
further expanding the range of finishing applications they can
offer to their customers with Heidelberg's DG Creaser, 714XA/XLT;
USA B20 Stahlfolder SPS (slit, perf, score); as well as POLAR's
forthcoming line of cutters with operator guidance and networking,
Eurobind EB600/1300 adhesive binder, and versatile, affordable KAMA
die cutting and folder-gluing equipment.
Best of Both Worlds at Your Fingertips
As of drupa 2012, all of Heidelberg's short-run, cut-sheet
digital print solutions for the commercial printing sector will be
grouped under the name Heidelberg Linoprint C. The Linoprint C
series will be presented with Heidelberg's new Prinect Digital
Print Manager, which enables print shops to manage and calculate
both their offset and digital print jobs from a single workflow.
This powerful solution provides users with a highly efficient,
transparent digital print workflow with a wide range of functions,
including variable data management, postpress with digital inline
finishing systems, and a document-oriented workflow. Printers that
implement these solutions will benefit from the interlinking of
offset and digital printing to boost their competitiveness.
Heidelberg also will show printers how they can use their
integrated Prinect workflow to route jobs quickly to the most
cost-efficient production equipment. Optional integration into the
entire Prinect print shop workflow gives users access to functions
such as job planning and costing, standardized color management via
Prinect Color Toolbox, as well as end-to-end management and
production control. Users will enjoy unprecedented flexibility,
optimized production, and significant added value, compared with